Why Your Oakville Home Is Not Selling and What to Do Next

Why Your Oakville Home Is Not Selling and What to Do Next

If your home has been sitting on the market for an extended period of time, i.e., over 30 days, and you are still not able to land a decent offer, it might be time to go over your listing to see if anything can be done to make your Oakville home more appealing to homebuyers. 

There can be many reasons why a home is not selling, but to deal with them, sellers need to know what needs fixing. Let's examine the most common reasons a home isn't selling and what you can do about it. 

The Price Is Too High

The most common reason homebuyers look away from a listing is because it is too expensive compared to other homes in the area. Pricing your home higher than comparable properties in your Oakville neighbourhood will eventually do more harm than good. Such homes usually spend too much time on the market and are sold for a lower price as a result. 

Many sellers hope to lower the price if the initial price does not pick up, but that's not always a good strategy. The home's value typically drops the longer it is on the market, so there is little time to experiment with the price. 

We at Martin Group price and position a listing where it is likely to sell in the first 30 days. We follow the latest developments in the market, keep track of Oakville home prices, and have vast experience building successful sales strategies. So, if you suspect that the asking price might be why your home is not selling, call us to talk about how we can get you back on the right track.

Minor Fixes

If you are one of the sellers who gets lots of showings but no offers, the home might have a problem. Homebuyers notice many things during a showing, from squeaky door hinges and paint peeling off to lower water pressure and HVAC not working correctly, so no issue should be taken lightly.


Some sellers get carried away in the staging process and must catch up in styling the home. You may like eccentric furniture or a shrill wall colour in the living room, but it is an acquired taste for many. And while there are buyers who fall in love with an unusual deco style, they are fewer in number compared to the masses who prefer neutral colours and simple designs. Your goal is to attract the masses, not niche groups, so could you eliminate all unusual items and decor? 

No Staging At All 

Showing a vacant home makes it hard for buyers to envision how the layout works in everyday life. Buyers are less interested in vacant listings than in tastefully staged homes because online marketing does not showcase the true potential. The lack of furniture makes it tough for buyers to grasp a room's true size and scale, and typically, Buyers interpret the vacant rooms to be smaller than reality.

We understand the demographic considerations that should be considered when properly staging a home to sell for top dollar. Each home differs so contact us for personalized staging tips. 

Specific Issues

Many homes have specific features that may need to be more favourable. If your home is not selling, you should ask for feedback after showings to identify the main problems and do damage control. While fixing the issues may incur some costs, it is still far more costly to get the home on the market in such a condition and lose valuable time and money in the long run.

Having dealt with homes in all shapes and forms, Martin Group can identify potential deal-breakers early on and warn our clients. Even if your home is already on the market and has a significant flaw, we can help you address the problem with valuable reno tips and tricks. 


If your home is struggling to sell, the marketing could be the issue. Being on the MLS is important, but ensuring you present the home in it's best light to the target audience is key. 
We pay detailed attention to our marketing strategies and will ensure the right Oakville home buyers see your listing. We work with professional photographers and stagers who can turn any home into a gorgeous listing that attracts the right Buyer. 

If you have worked alone so far, and your home has yet to sell, Martin Group is ready to help you tackle the issues. Call us today for a complimentary consultation. 

Work With Us

Our approach at the Martin Group is clear-cut: Your success is synonymous with our success. We are firm believers that supporting your accomplishments is a direct contribution to our own prosperity. Our dedication is evident in our provision of top-notch marketing, extensive market insights, and meticulous negotiation tactics.

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